What is a blog?

To get a better understanding of what a blog actually is check out this video:

Ok. Got it? Good.

Never read a blog before? Well, good news: you have now! Pretty simple right?

Blogs are great for sharing information in a casual or professional manner. I chose casual but this is my blog and I do what I chooses. Blogs can be a personal journal or a dedicated resource for specific information. The goal of this blog is to direct you the marketing trainer to the good stuff.

Having trained marketers I can say without pause that the thing you want to do most is inspire. After inspiring you want to educate. These blogs do both in varying degrees of tone from stream of consciousness to down right professional.

Check out these blog as a great starting point for marketing professional development:

(Each link opens in a new window)

• Seth Godin - Marketing Wizard
• "If brevity is the soul of wit, then Seth Godin is the wittiest man in marketing. Featuring short, highly digestible posts, Godin frequently dives into marketing life lessons that would benefit marketers of any age or skill level." (Wright, 2016)
• Hubspot's marketing blog
• "HubSpot is best-known for its software and primetime marketing conference, Inbound. Beyond these product offerings, this blog is the first step toward inbound marketing certificates offered by the company."(Wright, 2016)
• MarketingProfs
• "Whether you're seeking industry trends, topical overviews, or professional development, MarketingProfs is a blog for marketers of any ilk. Typically, umbrella sites don't deliver unique insights. But, as a network of marketers--supported and read by marketers--MarketingProfs is constantly stocked with legitimate content." (Wright, 2016)
• Influence&Co
• "Influence & Co. specializes in creating and distributing content to influence an audience and raise the profile of a company's key employees. But the company's blog touches on all aspects of content marketing and branding--from thought leadership and content creation to lead generation and content distribution."(Wright, 2016)
• Duct Tape Marketing
• "As a newfound small business owner, you may be an expert on your brand, but not necessarily on how to market it. John Jantsch and Duct Tape provide content on how to garner your first consumer base and grow from there." (Wright, 2016)

The best way to enjoy blogs are to find blogs on subjects you like. I can assure you that there is a blog for something you like on the internet. Try Tumblr if you don't believe me. Blogs are a great way to express yourself or connect with other like minded individuals. Try these bloging sites to get started:

• Blogger
• Tumblr
• WordPress

Some of these sites have better interfaces than others, you will need to experiment to find out what works best for you. The goal with blogging is to share. So...go on...share!